ADVERTISING INDUSTRY LEADERS CHARLES FRUIT AND JOE UVA JOIN TIVO BOARD OF DIRECTORS

Posted on Tuesday, January 27, 2004 by MegaZone

Additions of Innovative Advertising Executives from Coca-Cola and OMD to Drive Growth of TiVo’s Advertising Business

I wonder what kind of things they’ll come up with…

About MegaZone

MegaZone is the Editor of Gizmo Lovers and the chief contributor. He's been online since 1989 and active in several generations of 'social media' - mailing lists, USENet groups, web forums, and since 2003, blogging.    MegaZone has a presence on several social platforms: Google+ / Facebook / Twitter / LinkedIn / LiveJournal / Web.    You can also follow Gizmo Lovers on other sites: Blog / Google+ / Facebook / Twitter.
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  • yesthattom

    My experience is that board of directors add nothing to the company except occationally they bother people below with suggestions that are ludicrous to anyone that understands what’s going on.

  • megazone

    It really depends on the board and the company – and how they interact. I’ve seen BoDs who were on top of things and had good input, and BoDs that were stuffed suits.