TIVO SIGNS FIRST UPFRONT DEAL WITH MAJOR ADVERTISING HOLDING COMPANY

Posted on Monday, May 15, 2006 by MegaZone

TiVo Inc. (NASDAQ: TIVO), the creator and leader in advertising solutions and television services for digital video recorders (DVRs), today announced an upfront, multi-million dollar advertising agreement with Interpublic Media, which oversees the media services operations of the Interpublic Group of Companies (NYSE: IPG), including Initiative, MAGNA Global, Universal McCann and a number of leading specialist media agencies .

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