WPP’S GroupM Signs Agency-Wide Advertising Agreement With TiVo

Posted on Thursday, September 14, 2006 by MegaZone

TiVo Inc. (Nasdaq: TIVO), the creator of and a leader in advertising solutions and television services for digital video recorders (DVRs), today announced that WPP’s GroupM network of agencies, MediaCom, Mediaedge:cia, and MindShare, have committed to purchase an agreed upon minimum amount of TiVo advertising. GroupM, one of the world’s leading full service media investment management operation, signed the agency-wide advertising and research agreement to help its clients better engage their target audience.

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