Daily Archives: Monday, July 16, 2007

A cavalcade of Blu-ray news

Posted on Monday, July 16, 2007 by MegaZone

Today seems like a busy day in the world of Blu-ray. To start off, Starz Home Entertainment has released more information about their move to Blu-ray. First, they’ve announced the first four Masters of Horror releases. Masters of Horror – … Continue reading →

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TiVo’s StopWatch(TM) Ratings Service to Provide Monthly Rankings of Top Commercials as Viewed by Tivo Subscribers

Posted on Monday, July 16, 2007 by MegaZone

A whole new ratings race is on. It is not the start of a new TV season yet, but it is the start of a whole new ratings competition. TiVo’s “Top Commercial Rankings.” So TiVo says let the competition begin … Continue reading →

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TiVo now works with AT&T U-Verse

Posted on Monday, July 16, 2007 by MegaZone

There aren’t many AT&T U-Verse users out there, so this issue didn’t affect a lot of people, but TiVo units can now control the AT&T U-Verse set top boxes. TiVo has added the IR codes for the AT&T STBs in … Continue reading →

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TiVo and advertising

Posted on Monday, July 16, 2007 by MegaZone

Advertising Age has a new article on advertising and TiVo, interviewing TiVo’s Todd Juenger, VP-general manager of TiVo Audience Research and Management. Most watched Least-fast-forwarded brand campaigns on 15 measured broadcast and cable networks, daytime and prime time, April 2007: … Continue reading →

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