Sony pushes PS3 as a Blu-ray player

The Financial Times is reporting that Sony will be stepping up marketing for the PlayStation 3, emphasizing that is is a Blu-ray player. Kaz Hirai, President of Sony’s games unit was interviewed for the article.

“The PS3 is first and foremost a video games machine but we want to say – by the way, it’s a great Blu-ray player as well,” Mr Hirai said. Marketing efforts in the US, Europe and Japan would highlight the PS3 as a Blu-ray disc player as well.

I’ve said it before, this holiday season is going to be an all-out slug-fest between the BD and HD DVD camps.

About MegaZone

MegaZone is the Editor of Gizmo Lovers and the chief contributor. He's been online since 1989 and active in several generations of 'social media' - mailing lists, USENet groups, web forums, and since 2003, blogging.    MegaZone has a presence on several social platforms: Google+ / Facebook / Twitter / LinkedIn / LiveJournal / Web.    You can also follow Gizmo Lovers on other sites: Blog / Google+ / Facebook / Twitter.
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  • http://hdtivo.wordpress.com/ HDTiVo

    Will Toshiba be adopting black and blue as the color scheme for their players?