TiVo CEO Tom Rogers Set To Speak At NATPE Conference

Posted on Tuesday, November 18, 2008 by MegaZone

TiVo CEO Tom Rogers will deliver the Newsmaker Address at the National Association of Television Program Executive (NATPE) on January 28, 2009, as reported by TVWeek. Rogers’s address is entitled entitled “Avoiding the Demise of Advertising”, and will address the impact on TV advertising from DVR users skipping ads, and how the industry can respond. (My speculation, it will involve TiVo’s interactive ad capabilities.)

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MegaZone is the Editor of Gizmo Lovers and the chief contributor. He's been online since 1989 and active in several generations of 'social media' - mailing lists, USENet groups, web forums, and since 2003, blogging.    MegaZone has a presence on several social platforms: Google+ / Facebook / Twitter / LinkedIn / LiveJournal / Web.    You can also follow Gizmo Lovers on other sites: Blog / Google+ / Facebook / Twitter.
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