Daily Archives: Thursday, April 9, 2009

TiVo Stop||Watch Delves Deeper Into Superbowl Results

Posted on Thursday, April 9, 2009 by MegaZone

Following up on their initial Superbowl ad results TiVo used Stop||Watch to look at the past success of this year’s advertisers – and issued a press release with their analysis, of course. For example, Superbowl top-place advertiser GoDaddy.com had 35% … Continue reading →

Posted in Press Release, TiVo | Tagged , , , | 1 Comment

TiVo Does Their Annual Superbowl Ad Summary

Posted on Thursday, April 9, 2009 by MegaZone

Following the Superbowl, TiVo released their usual summary of ad viewership. The graph to the right (click for larger version) uses TiVo Stop||Watch data to track viewership on a second-by-second basis. When viewers rewind a section and repeat it this … Continue reading →

Posted in Press Release, TiVo | Tagged , , , | 1 Comment

TiVo’s Stop||Watch Reveals High Rate Of Timeshifting During Primetime Programs

Posted on Thursday, April 9, 2009 by MegaZone

I’ll be catching up on at least some of the press releases and such that came out in the past three months or so while I was on my little hiatus. I thought about just skipping them, but decided I’d … Continue reading →

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Zatz Not Funny Giving Away A HAVA Gold

Posted on Thursday, April 9, 2009 by MegaZone

If you haven’t jumped into the world of placeshifting yet, with a Slingbox or HAVA, here is a chance to win one. Zatz Not Funny is giving away a HAVA Gold, and all you have to do is leave a … Continue reading →

Posted in Apple, Blogs, HAVA, Mobile Devices, PC | Tagged , , , | 14 Comments