When DISH Network launched their new Hopper multi-room DVR they ran a few different ads. But the one that seems to have struck the strongest chord is the ‘Boston’ ad. It seems like DISH noticed as they’ve now launched a whole series of ads in the ‘Boston’ vein.
The first two are marketing their new commercial auto-skip feature:
The next set are promoting the Primetime Anytime feature:
And this one emphasizes the 2,000 hour capacity:
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Why don’t CBS, FOX, and NBC execs want consumers to enjoy commercial-free TV? It’s what we want! I’m a customer and employee of Dish, and I think AutoHop is great because you can easily watch commercial-free TV. A well known consumer advocacy group, Public Knowledge, agrees that people should have the right to control how they watch TV. They’re taking a stand for consumers by creating a petition that tells CBS, FOX, and NBC media to keep their hands out of your living room and DVR. Sign their petition to keep control of how you watch TV http://bit.ly/KigXAn
Geoff Kaufman
Why don’t CBS, FOX, and NBC execs want consumers to enjoy commercial-free TV? It’s what we want! I’m a customer and employee of Dish, and I think AutoHop is great because you can easily watch commercial-free TV. A well known consumer advocacy group, Public Knowledge, agrees that people should have the right to control how they watch TV. They’re taking a stand for consumers by creating a petition that tells CBS, FOX, and NBC media to keep their hands out of your living room and DVR. Sign their petition to keep control of how you watch TV http://bit.ly/KigXAn
When DISH Network launched their new Hopper multi-room DVR they ran a few different ads. But the one that seems to have struck the strongest chord is the ‘Boston’ ad. It seems like DISH noticed as they’ve now launched a whole series of ads in the ‘Boston’ vein.
