Tag Archives: Stop||Watch

I’ll be catching up on at least some of the press releases and such that came out in the past three months or so while I was on my little hiatus. I thought about just skipping them, but decided I’d … Continue reading →

TiVo is quintupling the sample size for their Stop||Watch service from 20,000 to 100,000 users. The new sample size of anonymous, second-by-second audience research data is 25 times the sample size of other, panel-base research sources. The larger sample size … Continue reading →

TiVo today released the results of their Stop||Watch commercial and program rankings for July 2008. The MLB All-Star game dominated the top-watched ads list, most likely because many elected to watch the game live and therefore fast-forwarding the ads was … Continue reading →

TiVo Wednesday issued a press release announcing their Stop||Watch results for June. The results continue the pattern from past months, with the top rated spots not necessarily being run during the highest rated programs. TiVo Inc. (Nasdaq: TIVO), the creator … Continue reading →