Tag Archives: TRA

TRA, Inc. To Bundle TiVo’s Audience Research Metrics With Media TRAnalytics

Posted on Tuesday, June 24, 2008 by MegaZone

Media Marketing Research company TRA, Inc. has announced an agreement with TiVo to bundle TiVo’s Audience Research Metrics with their own ‘Media TRAnalytics’ offering. TRA already has agreements with three cable MSOs for anonymous set-top data and anonymous data from … Continue reading →

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